{"id":7354,"date":"2021-12-14T18:06:20","date_gmt":"2021-12-14T17:06:20","guid":{"rendered":"https:\/\/www.livejourney.com\/?p=7354"},"modified":"2022-12-13T18:12:35","modified_gmt":"2022-12-13T17:12:35","slug":"corporate-social-responsibility","status":"publish","type":"post","link":"https:\/\/livejourney.com\/fr\/responsabilite-societale-entreprise\/","title":{"rendered":"Comment le Process Mining s'inscrit dans vos strat\u00e9gies RSE ?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7354\" class=\"elementor elementor-7354\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8751be6 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8751be6\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e79343d\" data-id=\"e79343d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3beab09 elementor-widget elementor-widget-text-editor\" data-id=\"3beab09\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Le concept de RSE (Responsabilit\u00e9 Soci\u00e9tale des Entreprises) appara\u00eet dans les ann\u00e9es 60 aux Etats-Unis dans un ouvrage d\u2019Howard R. Bowen : <a href=\"https:\/\/www.amazon.fr\/Social-Responsibilities-Businessman-Howard-Bowen\/dp\/1609381963\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">Social Responsibilities of the Businessman<\/span><\/a>. Ce concept a pour objectif d\u2019\u00e9valuer la contribution d\u2019une entreprise aux enjeux de d\u00e9veloppement durable. <br \/>La Commission Europ\u00e9enne l\u2019a ensuite d\u00e9fini comme \u00e9tant <em>\u00ab l\u2019int\u00e9gration volontaire par les entreprises de pr\u00e9occupations sociales et environnementales \u00e0 leurs activit\u00e9s commerciales et leurs relations avec leurs parties prenantes \u00bb<\/em>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99bb95f elementor-widget elementor-widget-heading\" data-id=\"99bb95f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quelles raisons motivent les entreprises \u00e0 adopter une d\u00e9marche RSE ?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ae97ef elementor-widget elementor-widget-text-editor\" data-id=\"9ae97ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>D\u2019apr\u00e8s la d\u00e9finition de la Commission Europ\u00e9enne, la mise en place d\u2019initiatives RSE se fonde sur le \u00ab volontariat \u00bb. Alors qu\u2019est-ce qui pousse les entreprises \u00e0 prendre ces initiatives depuis une trentaine d\u2019ann\u00e9es ?<br \/>On peut distinguer 2 axes principaux :<\/p><ul><li>La demande des consommateurs \u00e9volue : la consommation se veut aujourd\u2019hui \u00e9thique et responsable. L\u2019\u00e9conomie circulaire, la volont\u00e9 de consommer local et bio sont de bons exemples de cette nouvelle \u00e8re de la consommation. L\u2019implication de l\u2019entreprise dans une d\u00e9marche de RSE devient alors strat\u00e9gique et constitue m\u00eame un axe de communication de la marque<\/li><li>La r\u00e9glementation qui, depuis les ann\u00e9es 90, tend \u00e0 imposer aux entreprises de publier des donn\u00e9es financi\u00e8res et extra-financi\u00e8res (Lois NRE) ou un cadre d\u2019action pour diminuer les \u00e9missions de gaz \u00e0 effets de serre (lois Grenelle). La derni\u00e8re en date, la loi Pacte renforce les obligations des entreprises sur le volet social cette fois-ci avec entre autres un meilleur partage de la valeur cr\u00e9\u00e9e avec les salari\u00e9s.<\/li><\/ul><p>\u00a0<\/p><p>Les entreprises de plus de 500 salari\u00e9s et de plus de 40 millions de CA (soci\u00e9t\u00e9s cot\u00e9es) ou 100 millions (soci\u00e9t\u00e9s non cot\u00e9es) sont, de plus, soumises \u00e0 une obligation de publier un rapport RSE reprenant les crit\u00e8res environnementaux, sociaux et de gouvernance (crit\u00e8res ESG) depuis Grenelle II en 2010.<\/p><ol><li>Les crit\u00e8res environnementaux mesurent l\u2019impact direct ou indirect de l\u2019entreprise sur l\u2019environnement. L\u2019entreprise doit \u00e9tudier pour ce faire l\u2019ensemble de ses processus de production et de distribution afin de les repenser dans le sens du d\u00e9veloppement durable.<\/li><li>Les crit\u00e8res sociaux mesurent l\u2019impact social de l\u2019entreprises et de ses diff\u00e9rents partenaires (clients, fournisseurs, etc.). L\u2019entreprise doit par exemple s\u2019assurer des bonnes conditions sociales de travail de ses partenaires externes (fournisseurs et sous-traitants)<\/li><li>Les crit\u00e8res de gouvernance mesurent la fa\u00e7on dont l\u2019entreprise est dirig\u00e9e, administr\u00e9e et contr\u00f4l\u00e9e. Cela peut aller du r\u00f4le des actionnaire, la f\u00e9minisation jusqu\u2019\u00e0 la transparence des r\u00e9mun\u00e9rations.<\/li><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-830507c elementor-widget elementor-widget-heading\" data-id=\"830507c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">En quoi le Process Mining s'inscrit dans la d\u00e9marche RSE des entreprises ?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2a8641 elementor-widget elementor-widget-text-editor\" data-id=\"f2a8641\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Le process mining est une technologie qui permet, gr\u00e2ce aux journaux d\u2019information (logs informatiques) de collecter la data de diff\u00e9rentes sources et de la centraliser pour la restituer en temps r\u00e9el. Cela permet donc de visualiser pr\u00e9cis\u00e9ment les goulets d\u2019\u00e9tranglement, les rework et les points de non-conformit\u00e9s d\u2019un processus.<\/p><p>Elle permet donc une transparence totale sur l\u2019ensemble de la chaine de valeur : depuis la R&amp;D d\u2019une entreprise jusqu\u2019\u00e0 la consommation en passant par la production, les achats et la distribution.<\/p><p>Sur cette chaine de valeur, des \u00e9l\u00e9ments essentiels quant aux crit\u00e8res ESG peuvent donc \u00eatre mesur\u00e9s et optimis\u00e9s pour am\u00e9liorer les impacts environnementaux et sociaux de l\u2019entreprise. On peut citer ici quelques exemples parmi tant d\u2019autres :<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4776757 elementor-widget elementor-widget-accordion\" data-id=\"4776757\" data-element_type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-accordion\" role=\"tablist\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-7491\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"tab\" aria-controls=\"elementor-tab-content-7491\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">Eviter le gaspillage des mati\u00e8res premi\u00e8res<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-7491\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-7491\"><p>Le process mining permet notamment une meilleure gestion des stocks.  En effet, en visualisant l\u2019historique des flux et, gr\u00e2ce \u00e0 l\u2019IA et au Machine Learning, en pr\u00e9disant les flux futurs de l\u2019entreprise, cette technologie permet d\u2019ajuster au mieux les achats de mati\u00e8res premi\u00e8re n\u00e9cessaire \u00e0 la fabrication \u00e9vitant ainsi les surplus et \u00e9ventuelles pertes de mati\u00e8res premi\u00e8res.<br \/><br \/><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-7492\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"tab\" aria-controls=\"elementor-tab-content-7492\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">R\u00e9duire l'impact environnemental des flux logistiques<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-7492\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-7492\"><p>Le process mining permet aussi de mieux visualiser les parcours des produits lors de la distribution : d\u2019\u00e9valuer les temps d\u2019acheminement en fonction entre autres de la g\u00e9ographie, de la typologie des produits et des fournisseurs pour les optimiser. Cette optimisation conduit \u00e0 une diminution des effets de serre par une gestion plus responsable de la chaine logistique.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-7493\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"tab\" aria-controls=\"elementor-tab-content-7493\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">Contribuer \u00e0 une meilleure qualit\u00e9 de vie au travail<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-7493\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-7493\"><p>Cela permet \u00e9galement de mieux visualiser les t\u00e2ches qui peuvent \u00eatre r\u00e9p\u00e9titives et sans valeur ajout\u00e9e faites par les \u00e9quipes productives et les automatiser. Cela donne plus de confort et de qualit\u00e9 de vie au travail, essentiel \u00e9galement dans une approche RSE.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-7494\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"tab\" aria-controls=\"elementor-tab-content-7494\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" href=\"\">Mesurer et pr\u00e9dire l'impact des initiatives RSE<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-7494\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-7494\"><p>Les rapports ESG des entreprises constituent un ensemble de donn\u00e9es relatives \u00e0 toute la chaine de valeur. Le process mining, en captant et centralisant l\u2019ensemble de ces donn\u00e9es est en lui-m\u00eame, un bon moyen de r\u00e9aliser ces rapports et d\u2019en pr\u00e9voir l\u2019\u00e9volution.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fd2a6d elementor-widget elementor-widget-text-editor\" data-id=\"0fd2a6d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>En r\u00e9sum\u00e9, le process mining est un outil qui contribue \u00e0 auditer la r\u00e9alit\u00e9 d\u2019une entreprise et \u00e0 restituer ce qui se passe effectivement sur le terrain de mani\u00e8re macro et micro. Gr\u00e2ce \u00e0 cette hypervision, l\u2019entreprise est \u00e0 m\u00eame de lancer des chantiers d\u2019optimisation et de gagner en performance. Ces gains seront visibles sur bon nombre d\u2019aspects de la chaine de valeur de l\u2019entreprise et ce, dans une logique \u00e9thique et responsable. <br \/>C\u2019est certainement pour cette raison que France Strat\u00e9gie a observ\u00e9 dans les entreprises ayant men\u00e9 des chantiers de RSE une am\u00e9lioration globale des performances de l\u2019ordre de 13%.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>The concept of CSR (Corporate Social Responsibility) appeared in the 1960s in the United States in a book by Howard R. Bowen: Social Responsibilities of the Businessman. This concept aims to evaluate the contribution of a company to sustainable development issues. The European Commission then defined it as &#8220;the voluntary integration by companies of social [&hellip;]<\/p>","protected":false},"author":7,"featured_media":7356,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How does Process Mining fit into CSR strategies? | Livejourney<\/title>\n<meta name=\"description\" content=\"What are the links between implementing a Process Mining software in your organization and Corporate Social Responsibility commitments?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/livejourney.com\/fr\/responsabilite-societale-entreprise\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How does Process Mining fit into CSR strategies? 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